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COLLECTION OF PERSONALLY IDENTIFIABLE INFORMATION
We collect personally identifiable information (email address, name,phone number, etc.) from you when you set up an account with us. While you can browse some sections of our site without being a registered member, certain activities (such as referring your friends) do require registration. We do use your contact information to send you offers based on your previous orders and your interests.
USE OF DEMOGRAPHIC AND PROFILE DATA
We use personal information to provide the services you request. To the extent we use your personal information to market to you, we will provide you the ability to opt-out of such uses. We use your personal information to resolve disputes; troubleshoot problems; help promote a safe service; collect fees owed; measure consumer interest in our products and services, inform you about online and offline offers, products, services, and updates; customize your experience; detect and protect us against error, fraud and other criminal activity; enforce our terms and conditions; and as otherwise described to you at the time of collection. In our efforts to continually improve our product and service offerings, we collect and analyze demographic and profile data about our users' activity on our website. We identify and use your IP address to help diagnose problems with our server, and to administer our website. Your IP address is also used to help identify you and to gather broad demographic information. We will occasionally ask you to complete optional online surveys. These surveys may ask you for contact information and demographic information (like zip code, age, or income level). We use this data to tailor your experience at our site, providing you with content that we think you might be interested in--and to display content according to your preferences.